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Jeep placed their recent commercial featuring Bruce Springsteen on hold due to the rockstar being arrested for drunk driving back in November.
A spokeswoman for Jeep confirmed that the entire campaign is on hold.
“It would be inappropriate for us to comment on the details of a matter we have only read about and we cannot substantiate,” a Jeep spokeswoman said. “But it’s also right that we pause our Big Game commercial until the actual facts can be established. Its message of community and unity is as relevant as ever. As is the message that drinking and driving can never be condoned.”
The Middle. pic.twitter.com/dbsgWV35i0
— Bruce Springsteen (@springsteen) February 8, 2021
The commercial aired Sunday during Super Bowl LV.
The commercial has been taken off of YouTube and other social media platforms.
Springsteen was arrested in November and faces charges including DWI, reckless driving, and consuming alcohol in a closed area.
Gateway National Recreation Area in Sandy Hook, New Jersey is allegedly where he was arrested.
Mothers Against Drunk Driving chastised state authorities for failing to reveal the arrest record before the commercial aired at the Super Bowl.
The many victims of drunk driving “deserve better.”